Open and Click Rates
See how many people (total numbers and percentage of the mailing list) opened your email (and the time and date they did so). See who didn't open the mail. Track how many people and who clicked on which links in the email, as well as how many (and who) forwarded it.
Track Subscribes / Unsubscribes
View addresses of recipients who subscribe or unsubscribe to or from each mailing list and the exact time and date they did so.
Trends over time
Track and extract the email addresses of people who have subscribed or unsubscribed over a period (days, months, years); or who have consistently opened or have not opened emails over a period. Extract people who have forwarded over a period; or have clicked links over a period; or addresses that have 'hard bounced' (returned to sender) over a period.
Invalid addresses
View total bounced and invalid addresses per mailing list. You have the option to purge these and/or export them as a separate list.
Save the lists
Extract email addresses from the above categories and export them as lists. In other words, we give you the ability to target groups of people based on their click behavior.
Credit usage
View total e-mails sent and credit information of the number of e-mails still available on your account.
Basic summary
This section tells you the payment plan you're on, when your account renews and how many send credits you have left. It also tallies the total email addresses, total unsubscribes, total mailing lists and total hard bounces that exist in your account.
Detailed summary
See a summary of stats from your last three sends. See how many clicks you got, what was the most popular link, the least popular link, the percentage of that mailing list who opened the mail and how many people unsubscribed. You can also see a list of the last subscribed and the last unsubscribed addresses.
